Own a business.
Serve your community.
Helpful Heroes eliminates the uncertainty in the $500+ billion home service industry by powering every territory with off-duty firefighters—America’s most trusted professionals. While "no-shows" and safety concerns plague the market, we provide homeowners with the peace of mind they demand and the quality they deserve. Franchise ownership is open to firefighters and mission-driven supporters who want to bridge the trust gap, back first responders, and lead a high-demand business built on integrity.
Trusted by nearly 10,000 first responders nationwide
Where Trust Meets Service.
You do not have to be a firefighter to lead a team of them. Helpful Heroes connects homeowners with vetted off duty firefighters so every job is handled with professionalism and trust. As an owner, you provide the leadership and business direction while firefighter contractors deliver the hands on work homeowners need.
Helpful Heroes scales without the typical home service overhead. Contractors provide their own tools and transport and get paid per job, so you can grow coverage without building a large full time staff, fleet, or office footprint. That means lower fixed costs and a cleaner path to expansion.
Most trusted in the community.
Consistently ranked among the top 5 most trusted professions, firefighters have a built-in advantage when serving homeowners.
Flexible schedules + early retirements
Firefighters often have time for a second income stream — and many retire early, looking for a new career with purpose.
From Side Hustle
to National Franchise
Helpful Heroes started in 2017 to help firefighters earn extra income through handyman work. After a successful Shark Tank debut and acquisition by BELFOR — the world’s largest property restoration company — we’re now expanding nationwide through firefighter-owned franchises.
What You Get as a Helpful Heroes Franchise Owner
Designed for firefighters and supporters who are ready to step into ownership — with the tools, trust, and support to build something of their own.
Work on your terms.
Work when you want — part-time, full-time, or somewhere in between.
Service-driven leadership for the community you call home
Built on a foundation of trust and service, Helpful Heroes empowers mission-driven owners to lead with purpose. We help you turn your passion for helping others into a business fueled by community goodwill and repeat customers.
You’re in business for yourself, not by yourself
When you join Helpful Heroes, you’re joining a network backed by BELFOR — the world’s largest property restoration company, and the parent of a family of proven franchise home service brands. From day one you’ll have proven tools, ready-made marketing, and a real team at your back — so you can focus on your customers.
Built to Pass Down
Turn your service into something that lasts. Helpful Heroes is built as a transferable, owner-operated franchise with documented systems, brand recognition, and training that preserves value. Whether you want to pass the business to family, sell to another firefighter, or explore outside buyers, we provide the playbooks, onboarding, and marketing support to make transition smoother — so your hard work becomes a true asset, not just a job.
AI-Proof
Some jobs will always need a real person. Home services require hands-on work — Furniture assembly, gutter cleaning, hauling, hanging, and more handyman-related tasks. AI can help with scheduling or diagnostics, but it can't climb a ladder or lift a couch. Helpful Heroes is built on vetted firefighter contractors who provide that irreplaceable, human-first service.
How It Works
Claim your territory
Lock in an exclusive area to grow your business.
Get trained
Learn our platform, sales process, and franchise playbook.
Start booking jobs
Homeowners request jobs via the app — you assign or handle them.
Grow your crew
Partner with vetted firefighter contractors and scale at your pace.
Built-In Support,
Built for You
Onboarding
Start strong with step-by-step training that walks you through setup, systems, and success planning.
Local Marketing
Get ready-made materials and ad templates to help promote your business in your area right away.
Lead Support
Let our call center handle incoming requests and connect you with ready-to-book homeowners.
Job Platform
Easily manage job requests, assign contractors, and track your work through one simple dashboard.
Coaching & Community
Get 1-on-1 guidance from experienced owners and connect with a network of fellow firefighter franchisees.
Franchise Eligibility
Helpful Heroes is built for firefighters and strong local owners who want to help provide work for first responders. Run and own a territory with a focus on making a difference in your community.
Built to Be Affordable. Backed to Grow.
Helpful Heroes is designed for business owners who want to start small, scale smart, and keep overhead low.
Low-cost to start.
Home-based, no storefront, minimal overhead.
Yours to grow.
Own your schedule, territory, and future.
Real Firefighters. Real Impact.
Hear from firefighters who became successful entrepreneurs
"Helpful Heroes has been an incredible opportunity for me. It allows me to leverage my firefighting skills in a new way, providing a steady income and the flexibility to balance my work and family life."
"This opportunity has transformed my life. It allows me to apply my firefighting skills in a new context, offering a dependable income and the flexibility to manage my work and family commitments."
Claim Your Territory Before It’s Gone
Let us know which owner path fits you and we’ll send the Franchise Kit and next steps.